: The largest Metropolis
Kerala is a metropolis in every mile.
A State with no urban-rural distinction, Kerala has
a vibrant market of 30 million people spread over 38,863 Sq.kms.
This 100% literate State has only 3.7% of the total
Indian population but accounts for 12% of the Indian
Kerala is the perfect test market for products of any description,
given that purchasing power, population density and physical quality
of Life is the highest in INDIA.
of population: 747 per sq.km. against
all India average of 274 per sq.km.
Capital Income: Rs.5065
purchasing power due to expatriate(Non Resident
Indian) remittance over Rs. 650 billion crores